So I’ve officially completed my first year in this business and I’ve learned a lot. Not just about business but also about Internet Marketing and Social Networking.

In business I’ve realized to keep all the paperwork (or e-work as I call it) tight shipped. No bending the rules for any clients. Contracts are created for a reason and that reason is to keep business on task and creditable.

I’ve also learned that like this business, clients come and go. These days, no one has the money to keep a marketing firm but everyone really needs one. A lot of the clients I have are project clients and that’s okay by me. Although it’s not a steady income, there is always research to do to pull those clients a new lead and you never know, maybe one of these leads will make them realize how important marketing is or at least get them some more profit so I can stay on permenantly.

As for things learned about social media and marketing…nothing new but lots of new twists and turns. In the last year no one has really stepped out with an awesome new idea like Facebook, YouTube or Twitter did but these developers are getting crazy inventive. And it’s funny to me because really all they are doing is making my job easier. With things like apps I don’t need to spend nearly as much time with my fingers to the board and can focus more on creating things with my son and playing Wii games.

In all this year in business for me hasn’t been too bad. Yea I wish I had made a little more “dosh” but in all at least I came out on top this year. (Beat the statistcs of first year profit loss.)

So I guess the next step is to set my goals for this year and then my plan to reach them? Whatever it may be, hopefully you’ll stick with me to find out.

Alyssa

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As most people know women are the true decisions makers when it comes to the buying of household items.  So it would make sense that companies are looking for these women. Well, look no further…Facebook, Myspace, Twitter, LinkedIn and tons of niche sites are like holding tanks for these women.

I know this seems like an old topic, but some companies still need a bit of a nudge in figuring out why they need to go “Social”.

How about this article from smallbiztrendz.com? 42 Million U.S. Women Use Social Media. That’s 13% of the U.S. population online! Plus, that’s only a niche market!

On top of women being an active part of social media networks, of those women a lot are moms. Moms that are bringing up the next generation to market to. So moms not only make decisions for the household but also influence those choices of their children.

Take a look at this artcile from BabyCenter. Their Report reveals a lot about “where the moms are at.”

So to all those out their with a product they want to sell, look to your nearest online social network and start “rolling in the dough”.

In my daily browsing today, I found a good article from the Miami Herald about the importance of social media marketing and doing it correctly.

Find the article here…http://www.miamiherald.com/business/story/1158112.html.

“But Shankman doesn’t advise his clients to use social media in traditional, established ways. Instead, Shankman urges small-business owners to think outside the box.”

Hey that’s what I’ve been saying but coming from the mouth of Peter Shankman makes it a little more effective.

Oh well maybe someday I’ll have that effect on people. ‘Til then…